FOUNDATION MANAGEMENT
Since 2007, Icon Sports & Entertainment has been a leader in sports philanthropy, managing the charitable foundations and initiatives for high-profile athletes.

Icon works with some of the biggest names in sports to manage their charitable foundations and initiatives. We have a proven track record of building some of the most unique and impactful foundations and programs in the world of sports.
Most professional athletes know they are in a unique position to give back to their communities, but many are unsure of the best way in which to do so. Each player has different charitable goals and passions, and there is no one-size-fits-all formula that works the same for each athlete. Icon works with each client to determine a strategy to achieve his or her community goals and do it in a way that is not a burden on the athlete’s schedule or wallet. We specialize in building and executing partnerships with sponsors and partner organizations that build the athlete’s own unique community brand and ensure the maximum impact on the lives of those who need help. In addition, Icon helps athletes develop and implement a fundraising plan, and we have executed numerous successful fundraising events and campaigns.
Unlike many other agencies, Icon provides full-service foundation management for athletes. We work with the client to determine the best management option and handle everything from legal compliance and accounting to program development and fundraising.


Icon launched foundations for NFL Walter Payton Man of the Year award winners Jason Witten and Cameron Heyward.

PROGRAM DEVELOPMENT
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Work with the client to identify areas of need in which to focus.
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Coordinate with partner non-profits, schools, etc., to maximize impact of programs.
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Develop corporate partnerships to help fund initiatives.

COMPLIANCE/FINANCIAL MANAGEMENT
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Oversee state and federal filings and compliance.
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Maintain updated budgets and financials.
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Work with accountants and auditors to file necessary tax returns.

MARKETING/PUBLIC
RELATIONS
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Develop and maintain foundation website and social media accounts.
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Coordinate public relations and media outreach for the foundation and its events.
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Create digital content to showcase foundation impact.

FUNDRAISING/EVENT MANAGEMENT
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Work with clients to develop comprehensive fundraising plan.
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Plan and execute fundraising events.
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Develop online and retail fundraising campaigns.















